Viewing Articles From Website Marketing

Inflating website with back-links

Buyer Beware: Paying for Fans, Likes, etc.

By Brock Cooper / August 20, 2019 / 0 Comments

We don’t like to wait. Thanks to the Internet, we have everything delivered to us in seconds and we want instant gratification. That’s fine if you want to binge-watch “Orange Is the New Black,” but not if you want to run a successful business. When you’re trying to build your Facebook persona or Instagram followers, it’s easy to get discouraged...

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IRCE 2019 picture summary

All Web makes New Friends at IRCE 2019

By Brandee Bell / August 16, 2019 / 0 Comments

This year I had an amazing opportunity to attend & participate at IRCE Chicago in June. Now I know what you’re probably thinking, that this is old news. Yes, you are correct. I have been extremely busy; plus, I think this is still worth writing. So better late than never, right?! 😉 IRCE is the largest show that I go...

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Phone searching with no privacy from security cameras.

How Important is Privacy in Search?

By Brock Cooper / July 26, 2019 / 0 Comments

Google is king. There’s no disputing that the search engine has the lion’s share of searches and handles billions of them every day. It also tracks everything about you and where you go, even in private browser modes. Google is the Internet version of Big Brother and other search engines like Bing and Yahoo aren’t that much different. How important...

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Website Must-have's icons

6 Must-haves for Your Website

By Braden Hamiel / July 22, 2019 / 0 Comments

Creating or maintaining a website takes patience, some coffee, and a whole lot of research. Especially if you are in this journey without a wise developer wizard to hold your hand and guide you. If you do it right, you will sift through hundreds of blogs to compare hundreds of hosting providers, content management systems, and developers to find the...

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A user trying to keep his balance on top of the google logo in a website.

Balancing SEO and User Experience in your Website

By Brock Cooper / July 10, 2019 / 0 Comments

Many times people come to me for search engine optimization when times are lean. Their other marketing efforts like ads aren’t working and they need more traffic to their site. In reality, that’s not really what they need. They need more sales on their site and think more traffic will get that for them. That’s not always the case. You...

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Google my business on a phone.

Making The Most Of Your Google My Business Page

By Kaitlyn Anthony / July 1, 2019 / 0 Comments

Have you looked at a phone book lately? Most people haven’t looked at a phone book in quite a long time. Most Americans turn to search engines to find important business information such as phone numbers, addresses, etc. The end of the phone book era means that it’s now more important than ever for your business to be online. Whether...

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Calander marking the dates when Google makes updates.

Google Rolls Out Two Major Updates In June

By Brock Cooper / June 27, 2019 / 0 Comments

Google is no stranger to rolling out updates willy nilly for its algorithm, but there have been two major updates in June that are impacting websites throughout the world. The days of yearly or quarterly updates are over and many websites find themselves on the positive or losing ends of spontaneous changes, but the June updates were something special. The...

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Road sign warning of platform migration, part one.

Thinking About Changing E-Commerce Platforms? Think Again!

By Stephanie Rawson / May 24, 2019 / 0 Comments

Have you ever heard the little ditty that goes, “My platform sucks and I want to move?” It’s a tune I know well. This is a complaint I’ve heard many times during my years as a web developer. Whether it’s from a long time customer or a brand new sales lead, I always approach the situation the same way. Let’s...

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Open envelope with paper coming out sumbolizing email.

Expand Your Reach and Promote Your Business through Email Marketing

By Kaitlyn Anthony / May 6, 2019 / 0 Comments

Did you know that 80% of retail professionals see more repeat customers through email marketing? In fact, you are more likely to get a click-through from an email campaign than you are from a tweet. Whether you’re running an eCommerce store or brick and mortar store, you can promote your business and benefit from email marketing. As small business owners...

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Google My Business Name Shortener

By Brandee Bell / April 25, 2019 / 0 Comments

Google My Business recently announced a new feature release… drumroll, please! Custom URL Shortener. This is the best news I have heard all day 👏 However, this isn’t available on all accounts, yet. It appears they are rolling it out in phases. Don’t worry though; I think it is here to stay since there is already a help article available....

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