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All Web Promotion Helps St. Bede Students Set Up Snapchat Geofilters

All Web Promotion Helps St. Bede Students Set Up Snapchat Geofilters

By Brock Cooper / February 17, 2016 /

The St. Bede student giggled nervously as she attempted to draw an owl and deer on the whiteboard of the information technology class. All Web Promotion owner Michael Roebuck reassured her the artwork was fine as a representation of Starved Rock and then she was well on her way to creating a Snapchat geofilter. “You did great,” Roebuck said as...

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The New Google: Stop Thinking Like A Bot

The New Google: Stop Thinking Like A Bot

By Brock Cooper / December 28, 2015 /

Google has changed its algorithm a lot through the years in an effort to provide the best experience to its users. This has been great for the general public, but a headache for website owners and digital marketers. Too many people still cling to the old regime, and it’s time to stop thinking like a bot and start thinking like...

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Luminate from Aabaco Small Business

What to Expect with the Luminate Spinoff from Yahoo!

By Brock Cooper / November 6, 2015 /

 UPDATE: Please note the dates have changed for the maintenance update. New planned update will be this Saturday, November 14 at 6:00pm PT through Sunday, November 15 at 6:00pm PT. During this time, you will not be able to access your control panel, but you should still be able to accept orders as normal.  A last minute decision was made...

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Digital Marketers Need To Brace Themselves For Facebook Emojis

Digital Marketers Need To Brace Themselves For Facebook Emojis

By Brock Cooper / October 28, 2015 /

Image SourceSocial media giant Facebook ditched the dislike button for a wide range of emojis that allow users to provide a more realistic emotional comment to a post than simply “liking it.” This can be a terrifying prospect to small business and digital marketers that must brace themselves for negative emojis. The Long Road Here There is something awkward “liking”...

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Don’t Forget Your Analytics

Don’t Forget Your Analytics

By Brock Cooper / October 12, 2015 /

Creating a new website is exciting, but don’t forget about adding that important Google Analytics tracking code. Many businesses forget that Google has a free tool available that does so much to help improve your website. What does it do? Google Analytics tracks just about everything that happens on your website. Do you want to know how your traffic is...

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Saying Goodbye to Internet Explorer

Saying Goodbye to Internet Explorer

By Brock Cooper / September 29, 2015 /

I remember sitting in the computer lab in college and having to choose between Internet Explorer and Netscape. They were the best choices back in 1995 when Internet browsing was often preceded by the screeching nightmare of a dial-up modem. Today, Internet Explorer is a joke and no longer the default browser for Windows 10 and has been replaced by...

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Are Hackers Using Google Search Console To Hide Activity?

Are Hackers Using Google Search Console To Hide Activity?

By Brock Cooper / September 14, 2015 /

The Google Search Console, formerly known as Webmaster Tools, can help site owners learn more about traffic, keywords and more, but hackers are also using it to hide their activity from you. Check the verified owners on the console to see if a hacker is influencing your web reputation and your rankings. How are they doing it? There are several...

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Shedding Light On Luminate: What We Know So Far.

Shedding Light On Luminate: What We Know So Far.

By Brock Cooper / August 7, 2015 /

We’ve been partners with Yahoo! for many years and have watched as the site’s small business section grew and expanded. The company recently announced the small business arm will spin off and be renamed Luminate. This has many Yahoo! store owners nervous about the future of their stores and the changes this will make, so let us shed a little...

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