Viewing Articles From Brock Cooper

Cross Promotion

Cross Promoting on Social Media

By Brock Cooper / April 20, 2016 / 0 Comments

Many people treat social media such as Facebook as their own little island. They can talk about their business and even share posts from other people, but ultimately it’s all about them. With the organic reach of Facebook shrinking by the hour, it’s time to ditch this isolationist mindset and starting working towards cross promotion. Recently, we had a client...

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Omin Channel Graph

Are you using an Omni-Channel Marketing Strategy?

By Brock Cooper / April 6, 2016 / 0 Comments

The world of digital marketing is like a whirlpool of change, never stopping and constantly ebbing and flowing to new developments. One of the most recent and impactful of those is the Omni-channel marketing strategy. What is Omni-channel marketing? There was a time when people only had a few ways to learn about or purchase a product. The internet was...

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Facebook Logo

Increasing Your Organic Reach On Facebook

By Brock Cooper / March 30, 2016 / 0 Comments

You have to love Facebook. It’s the only place you can learn a million ways to eat Ramen noodles and find out that your friend has a foot fungus. Businesses need Facebook to reach and interact with the customers, but Facebook has gotten pretty stingy with the newsfeed love lately. ..maybe foot fungus made a big comeback. The reality is...

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Google Mobilegeddon 2.0 – Mobilegeddonier: This Time You Can't Fail

Google Mobilegeddon 2.0 – Mobilegeddonier: This Time You Can’t Fail.

By Brock Cooper / March 22, 2016 / 0 Comments

When the Google gods told the world to go mobile last April, the vast majority of people listened. Sites that did not heed the warning may have been dinged in search engines, but the company is raising the stakes with the next mobile update. If Mobilegeddon 1.0 was a shot across the bow, then 2.0 could be a cannonball to...

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Facebook mobile example

Facebook Canvas Ads: Here’s What You Need to Know.

By Brock Cooper / March 9, 2016 / 0 Comments

Source: Facebook.comFacebook is adding another advertising option for companies wanting to cover all their bases in the mobile market. Canvas ads create a full screen advertising experience for Facebook users without having to leave the site. The hardest part of Facebook advertising on mobile phones is the size of the ads. They’re just too small and they have a difficult...

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Google Ads No Longer Visible in Right Column

Google Ads No Longer Visible in Right Column

By Brock Cooper / March 2, 2016 / 0 Comments

The Google search page is like an old friend that’s always there for us. It looks the same and gives us all the information we need, but that old friend is getting a face lift. Google confirmed that right hand side ads are going the way of the dinosaurs and Donald Trump’s original hair. Some of you might be asking...

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Google Maps Logo

New Tool Update Makes Sure Your Google Maps Listings Are Correct All the Time

By Brock Cooper / February 24, 2016 / 0 Comments

The key to local search engine optimization is accurate information and presentation on Google, but websites have had little control over that information until now. We’re so glad to announce this has changed and our local listing tools have been updated to include Google as part of their listing network. What does this mean for our clients concerned about their...

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All Web Promotion Helps St. Bede Students Set Up Snapchat Geofilters

All Web Promotion Helps St. Bede Students Set Up Snapchat Geofilters

By Brock Cooper / February 17, 2016 / 0 Comments

The St. Bede student giggled nervously as she attempted to draw an owl and deer on the whiteboard of the information technology class. All Web Promotion owner Michael Roebuck reassured her the artwork was fine as a representation of Starved Rock and then she was well on her way to creating a Snapchat geofilter. “You did great,” Roebuck said as...

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The New Google: Stop Thinking Like A Bot

The New Google: Stop Thinking Like A Bot

By Brock Cooper / December 28, 2015 / 0 Comments

Google has changed its algorithm a lot through the years in an effort to provide the best experience to its users. This has been great for the general public, but a headache for website owners and digital marketers. Too many people still cling to the old regime, and it’s time to stop thinking like a bot and start thinking like...

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Luminate from Aabaco Small Business

What to Expect with the Luminate Spinoff from Yahoo!

By Brock Cooper / November 6, 2015 / 0 Comments

 UPDATE: Please note the dates have changed for the maintenance update. New planned update will be this Saturday, November 14 at 6:00pm PT through Sunday, November 15 at 6:00pm PT. During this time, you will not be able to access your control panel, but you should still be able to accept orders as normal.  A last minute decision was made...

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